The Best (And Worst) Paint Colors to Sell a House in 2021 (2024)

Should I paint my house before selling? | Best interior colors | How much it costs| Best exterior colors | Exterior painting costs | Need advice?

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Painting to sell a house involves a very different set of considerations and goals than general painting projects.

When selling, the name of the game is speed, savings, and making the home appeal to as wide an audience as possible.

✍️ Why you should trust us

There are countless “how to paint your house to sell” guides out there full of impractical, general painting advice and arbitrary data that can lead you down the wrong path.

This guide is different. We read books, talked to real estate experts, and did extensive research to distill the most important painting principles and tips specifically for home sellers.

Read on to find the best interior and exterior paint colors to sell a house, how to make the right choice for different styles of rooms and homes, and practical cost saving tips and tricks.

However, before you dive into a major painting project, it's best to consult with an experienced realtor. They can tell you what improvements and repairs will make your home more appealing to buyers, and help you avoid wasting money on projects thatwon't add value to your home.

Need help finding a great local realtor? Clever can help! Clever is a free service that matches you with handpicked agents in your local market from trusted brokerages like Berkshire Hathaway and Keller Williams.

Clever also negotiates low commission rates of 1% or $3,000 for you, so you can sell your house with a top local agent — and get incredible savings too!

» MORE: Find your perfect agent, save thousands on realtor fees!

Get the latest real estate news and tips with our free weekly newsletter, delivered every Friday to your inbox.

Should I paint my house before selling?

It’s almost always a good idea to paint before you sell your house, assuming your timeline and budget allow for it.

Painting is relatively cheap and makes a big impact on your ability to attract interest to your home.

Interior and exterior paint jobs are quite different, so they’ll need to be considered separately.

  • Interior paint jobs are usually cheaper because they’re fairly simple, and you may only have to paint a couple of rooms.

  • Exterior paint jobs are usually more expensive because of their size and complexity, which often means that doing it yourself is out of the question.

We’ve broken down some of the most common reasons for repainting a house before selling.

  • Lots of dark colors, inconsistent color schemes, bold accent walls » More
  • Visible scuffs, holes, writing, stains, and cracks » More
  • Noticeable odors from pets, cigarette smoke, etc. » More
  • Older home with outdated design scheme and fixtures (cabinets, counters, etc.) » More
  • Faded or worn paint due to exposure to the elements (typically after 7-10 years) » More
  • Outdated exterior color scheme (trends typically change every 10-20 years) » More
  • Visible cracking paint, mildew, broken siding, and other exterior damage » More

Obviously, every seller’s situation is different. Sometimes you can avoid painting even if one or more of the above items apply.

For example, in some areas, competition among buyers is so steep that most homes sell within days of being listed — whether they’ve been painted or not.

In cooler markets, where buyers have their pick of the litter, you’ll need to do everything you can to make your home stand out. In these cases, not painting may put you at a competitive disadvantage and make your home harder to sell.

Best interior paint colors to sell a house in 2021

✍️ Best interior paint colors for: Walls | Ceiling | Trim

Home sellers should almost always opt for light and neutral tones like beige, grey, and off-white.

These colors might seem a little boring, but remember why you're painting:

You’re trying to appeal to the widest possible audience, not your own tastes!

Dark, vibrant, or inconsistent schemes make homes feel smaller, stuffier, and less inviting. They also impede the buyers’ ability to insert themselves — i.e., their belongings and tastes — into the space.

In contrast, light color schemes make your home feel open and spacious — like a “blank canvas” for prospective buyers

Additionally, having fewer complicated design decisions to deal with streamlines the entire process. Fast and easy is the name of the game when you’re selling.

Hottest interior colors in 2021

These are the “hottest” colors right now according to Consumer Reports [1] but take them with a grain of salt as a home seller.

You might want to take the trendy approach if you already have a modern home, but in most cases, following our tried-and-true advice will be the most efficient approach for selling.

Opt for a simple three-color paint scheme

Most interior paint jobs consist of three major components:

Of course, there are all sorts of cool, design-y ways to approach your interior color scheme. As painful as it is to say, avoid the temptation to be creative!

As a seller, you want to keep your interior as simple as humanly possible. This will save you time and money — AND maximize your home’s appeal.

We recommend employing a simple, three-color scheme because it’s cheap, it’s easy to pull off, and it looks great in just about any room.

Walls

Flat beige, off-white, or light gray

Ceiling

Flat “ceiling white”

Trim

Semi-gloss bright white

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Of course, the above scheme is a suggestion, not a hard-and-fast rule. Always consider the unique characteristics of your home before you choose your scheme or approach.

The specifics of your interior paint job will be influenced by a number of factors, including:

  • The current wall color

  • Your budget

  • Your timeline for painting

  • The layout of your rooms

Talk to the experts at your local paint store or reach out to a few local contractors for advice.

These professionals have a ton of practical experience and will likely be able to recommend a specific approach to fit your timeframe and budget.

Quick tip

Looking for inspiration or competitive intelligence? Check out other listings in your area on sites like Zillow and Realtor.com to get a feel for how other home sellers are tackling different types of spaces and projects. In particular, new and rehabbedproperties are a great barometer for the latest trends in interior and exterior paint.

Best paint colors for walls


Walls make up the largest surface area of any room. Stick with light, neutral tones — think white, beige, gray, etc. — to keep the space feeling open and airy.

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We recommend opting for flat or semi-gloss finishes, as they’re typically less expensive than high-gloss paint and do a better job of hiding imperfections in the surfaces of your walls.

High-gloss and eggshell tend to be more durable than flatter finishes, but don’t lose sight of the goal:

You’re painting to sell!

It really only has to look good for a few months — and the buyer may do some repainting after moving in anyhow, to personalize their new home.

Editor’s note

Of course, when choosing wall colors, you’ll need to factor a room’s unique and/or unchangeable features into your decision.

If your kitchen has white floors, white cabinets, and white wainscoting halfway to the ceiling, a subtle splash of color might not be a terrible idea. Or if you have some lovely exposed brick in your living room, maybe think twice before slapping a coatof greige on top.

Your agent and/or contractor will likely be able to provide specific guidance on the right approach for different types of rooms and situations.

Best paint colors for ceilings

Flat-white paint is the go-to choice for ceilings for several reasons:

  • Cheap

  • Hides imperfections

  • Makes the ceiling feel higher

Even if you’re thinking the ceilings look “ok,” it probably makes sense to go ahead and repaint them anyhow, along with your walls.

When you paint the walls but not the ceilings, it can make them look tired in contrast, and they’ll stick out like a sore thumb.

Moreover, ceiling paint is cheap, painting ceilings is relatively easy, and doing so gives you a chance to cover any paint marks that may have been left behind when you were rolling your walls.

Best trim colors

When it comes to interior trim, we recommend “semi-gloss white” for almost every situation.

A glossy sheen will “pop” against the backdrop of a matte wall, adding interest to the room without being too pushy or overbearing.

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While semi-gloss white is certainly the most conventional and popular choice, there are situations in which it makes sense to stray slightly from the beaten path.

For example, a room with pure white walls might benefit from the slight contrast of an off-white or even grey trim.

Trim also comes in all sorts of shapes and sizes, from three-inch baseboard to 36-inch chair rail to crown molding.

An extra splash of color may be more appropriate on trim with detailed carvings or routed edges.

Again, semi-gloss white is usually a safe bet, but talk to your agent or painter for more specific advice.

Interior cost considerations

Interior painting projects typically cost around $1,000-3,000, although the cost of repainting the entire interior of a home with a contractor could run as high as $4,000-11,000 depending on your home size and paint quality.[2] Theaverage cost drops to about $1,800 if you choose to go the DIY route.

Of course, the total cost of the project will vary considerably based on a number of factors, including the:

  • Size of the house

  • Number of rooms that need to be painted

  • Complexity of the job (only walls vs. walls, ceiling, and trim)

Painting the home yourself might look better on paper, but when you’re selling, it’s usually not the best choice.

When you’re painting a house to sell, the two most important things are speed and quality.

Professional painters are going to get the job done faster and make it look great. As skilled as you think you are, trust us — they’re better.

Believe it or not, there are some cost benefits as well to hiring a pro as well. Painters can help you save on materials via their contractor accounts, which can offset some of the labor costs.

Plus, professionals will do the job right the first time (most DIY paint jobs involve mistakes and purchasing more materials to fix said mistakes).

The simplest way to reduce labor costs is doing some prep work yourself in advance, since most painters charge by the hour.

By moving all of the furniture out of the way, for instance, you save your painters time when they show up to work.

Ready to give your home a professional makeover? HomeAdvisor can connect you with top local painters free of charge!


The Best (And Worst) Paint Colors to Sell a House in 2021 (9)

Interior painting tips and tricksfor home sellers

Repainting dark rooms with light colors

Dark and/or inconsistent paint schemes can often make rooms — or your entire house — feel stuffy and cramped.

To mask dark colors, lay down one to two coats of primer before applying light paint. This will ensure that the dark color does not bleed through to the top coat.

» We recommend:Kilz Original Interior Primer

Making an old house look modern

Wood grain cabinets, linoleum floors, and other features can make an old house look out of date.

Simple touches like painting dated kitchen cabinets white can transform the appearance of an old house.

» We recommend: Rust-Oleum Cabinet Transformations

Getting rid of unpleasant odors

Unpleasant odors such as cigarette smoke can seep into your walls and become a huge turnoff to potential buyers.

There are special paints that you can apply to smelly walls to lock in bad odors before laying down your top coat.

» We recommend: Kilz Restoration Interior Primer

Painting on a tight timeline

You may want to list your house as soon as possible, but you realize that it needs to be painted quickly before listing photos are taken.

Get an all-in-one paint and primer that dries quickly so that you can save time and minimize prep work.

» We recommend: ColorPlace Ultra Interior Paint + Primer

Fixing stained, cracked or peeling paint

With time, paint can get stained by spills or start to crack and peel.

Minor patches can be repaired with spackling, but more extensive repairs will probably require you to hire a handyman who can replace drywall before priming and painting.

» We recommend:Dap DryDex

Best exterior paint colors to sell a house

✍️ Best exterior paint colors for: Different home styles | Siding | Trim | Accents

Slapping a fresh coat of paint on a home’s exterior — particularly if it’s a bit older — is a great way to increase its curb appeal and attract more interest from prospective buyers.

While the general rule of thumb for interiors is “keep it light and neutral,” choosing a primary color for the exterior is largely based on three factors:

  • Latest color trends in your area

  • The style of home being sold

  • Exterior materials and features

Hottest exterior colors in 2021

Consumer Reports’ color picks are a good barometer for general trends and tastes[3], but the best choice will depend on your home’s style, exterior materials, and features.

Quick tip

Going with a trendy color is a great way to maximize your home’s appeal — but don’t get lost in the crowd.

Opting for the exact same color as 90% of the other homes on your block will cause your home to fade into the background and lessen its “wow” factor.

Just don’t do anything crazy!

You might think a pepto pink house is pretty cool, but chances are most buyers won’t. When it comes to selling, it’s best to play it safe and stick to conventions.

What style of home are you selling?

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Victorian

Victorian homes were designed to create a dramatic contrast with bright colors like yellows, reds, oranges, and pinks. While white trim is traditional, contrasting trim colors are acceptable if you want to add some pop.

Mid-century modern

Mid-century modern houses are about balancing natural and design-y elements. Consider using accents that pop against natural materials, like orange or bright green against a stone or brick facade.


Cape Cod

Try to keep things simple and traditional. Good Cape Cod colors include soft white, grays, light blues, or neutral sand tones. Trim is usually white, but you can boost the dynamics by adding shutters with earthy tones like forest green or ocean blue.

Ranch-style home

Ranch-style homes are best with rich, warm earth tones like brown or beige. Natural materials are usually built into the exterior of a ranch, so creating contrast isn't as much of a concern. You can play up natural tones in brick or stone by complimentaryearthy tones like forest green. For a more modern touch, add a bold accent like a bright red front door.

Bungalow

For a bungalow, stick to classic colors like white, gray, or taupe for a timeless look. However, if you want to modernize the exterior, try deep blue, sage green, or yellow. As a general rule, create contrast with trim elements by choosing dark trim forlight siding, and vice versa.

Tudor

Tudor-style houses go best with traditional colors like white, dark brown, and black. With the unique Tudor design, contrasting trim is not the norm. Instead, choose dark, wood-like trim colors, or use dark blues or dark grays for a slightly more moderntouch. A bright green accent door can be a great accent that really pops against the stucco or brick of a Tudor house.

Picking an exterior color scheme

Repainting an exterior is almost never as simple as choosing a single color and blasting the whole thing with a spray gun.

You’ll have to choose a scheme that accounts for all of the different design and structural features of the home and ties them together.

Most exterior paint jobs consist of at least three core components:

  • Siding

  • Trim

  • Accents (doors, shutters, etc.)

Below, we’ve compiled some general considerations and tips for how to approach each component individually, and as a whole.

Siding colors depend on the home’s style and materials

Your siding choice will largely depend on two factors:

  • Your home’s style

  • The siding materials

As a general rule, traditional siding materials like wood look best with traditional colors, like white, blue, red, and so on.

The Best (And Worst) Paint Colors to Sell a House in 2021 (21)

More modern siding materials, such as concrete, metal, and vinyl, often pair best with modern tones, like light grays and tans — but you can get even edgier with darker colors like black and gunmetal gray (of course, clean white with black trimis a slick look as well).

The Best (And Worst) Paint Colors to Sell a House in 2021 (22)

Looking for inspiration? Head online to check out other listings in your area that are the same style as your home. This will provide some inspiration and be a good indicator for what’s trending in your area right now.

What color is your roof?

Don’t forget to factor in your roof when choosing your exterior color scheme!

  • Experts recommend matching a black or charcoal roof with cool siding colors like, light grey, pale blue, and white.

  • Brown or tan roofs, on the other hand, are best with warm colors like beige, taupe, and cream.

Use trim to add contrast and interest (or tone it down)

Typically, the purpose of painting trim is to emphasize the architectural features of your home’s exterior and create a noticeable contrast with your siding.

The general rule is to pair dark siding with light trim, and vice versa.

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Of course, there are some notable exceptions.

For example, a more modern, minimalist home with understated trim elements may be better off with dark trim that only creates a subtle contrast.

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Some historic homes — particularly Victorian-style homes — often use bright trim colors to heighten their unique character and make ornate architectural features pop.

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Choose accents to suit your tastes and style of home

Choosing the right colors for accents — shutters, doors, etc. — depends on your home’s siding and trim colors, as well as your desired visual effect.

If you’re going for a more traditional, understated look, we recommend either matching your accents to your trim — or, if you really want them to fade to the background, with your siding.

Choose traditional, understated tones, such as grays, whites, and other earth-tones, that add slight contrast and interest without ruffling any feathers.

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That said, accents can also be a great opportunity for adding a splash of color to an otherwise muted home.

Blues, reds, and greens can look great — particularly with light siding and natural exteriors like brick, stone, and raw wood.

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Should I paint my door a bright, “fun” color?

Opting for a funky, “non-traditional” door color — cherry red, sky blue, lime green, mustard yellow, etc. — is quite trendy these days. It can certainly add interest to your home’s exterior, but it also could turn off someprospective buyers.

Whether an “out-there” front door color is a good idea really depends on your home’s style and target audience. We recommend speaking to your agent before making any unconventional painting choices that could jeopardize yourability to sell quickly and for top dollar.

Don’t forget to factor in the sun!

Exposure to full sun makes colors seem less deep than they actually are, so you may have to choose a darker shade in order to get the desired effect or tone.

The Best (And Worst) Paint Colors to Sell a House in 2021 (28)

Cost considerations for exterior paint jobs

Exterior paint jobs tend to be more expensive than interior jobs. A full repaint of a home’s exterior costs $4,000, on average[4].

The steep cost of exterior painting is because the scale of work is typically larger and more complicated than interior painting.

For these reasons, exterior painting typically requires a professional. Doing it yourself is not recommended.

In some instances, you might be able to get away with repainting just one of the three exterior components — your trim, siding, or accents — or touching up problem areas.

Most of the time, however, if there’s an issue, you’ll want to tackle it all in one go.

Exterior paint tends to fade quickly — due to exposure from the elements — so you’ll likely have a hard time getting the fresh paint to match what’s already there.

Moreover, the prep work makes up a significant chunk of the overall cost of an exterior project. Oftentimes, painting all three exterior components isn’t that much more expensive than doing one — and it makes a big difference in terms of curbappeal.

Spraying vs. Rolling

We recommend sellers opt for spraying over hand rolling. Spraying doesn’t offer quite the same level of durability or quality of finish, but it’s faster, cheaper, and still looks good. In other words, it checks all three boxes in terms ofyour goals when selling.

To find the best value, always get quotes from multiple, highly rated paint contractors in your area.

If you’re planning to paint both your home’s interior and exterior, you may be able to save money and time by hiring the same contractor for both jobs.

» MORE: Compare quotes from local contractors.

Ready to prep your house for sale?

Additional reading

ARTICLE SOURCES

[1]

Consumer Reports. "Hottest Interior Paint Colors of 2020."Accessed November 30, 2020. Updated June 18, 2020.

[2]

HomeAdvisor. "Interior Painting Costs Calculator."Accessed August 12, 2021. Updated May 10, 2021.

[3]

Consumer Reports. "Hottest Exterior Paint Colors of 2020."Accessed November 30, 2020. Updated July 03, 2020.

[4]

HomeAdvisor. "Cost to Paint a House."Accessed August 12, 2021. Updated May 11, 2021.

The Best (And Worst) Paint Colors to Sell a House in 2021 (2024)

FAQs

What color house is easiest to sell? ›

According to experts, blue is generally the best color for resale. Though it depends on room and shade, painting in neutral shades of blue often adds value to rooms like the kitchen and bathroom. White is often perceived as boring and can lower the value of certain rooms.

What color house has the highest resale value? ›

Neutrals Are the Safest Option for High Resale Value

A neutral siding color is the smartest option for maintaining high resale value on a residential home. Why do neutrals have a higher resale value? The answer is simple: a classic look with versatility.

What is the best color to paint when selling house? ›

When you're painting your house to sell, you'll want to stick with neutral or earthy tones, though you can choose white, beiges, greys, or even off-white colors. Depending on the room, you can even choose neutral shades of blue or green (like in the kitchen). You'll also want to avoid white in bathrooms.

What color house is the hardest to sell? ›

Before you grab the paintbrush, check out this list of the four worst colors to paint your home.
  1. Off-white or eggshell. Shades of white might seem like a safe bet when you're at the home improvement store, but they aren't guaranteed to be a big hit with buyers. ...
  2. Dark brown. ...
  3. Terracotta. ...
  4. Slate gray.
Oct 27, 2018

What color door increases home value? ›

Here's How to Paint a Front Door and Make It Last

According to new research by Zillow, homes with a black front door could sell for an estimated $6,449 more than similar homes with other front door colors. For a slate blue front door, buyers might pay an average of $1,537 more.

What color makes a house look bigger? ›

Choose light colors

Making the exterior of your home a light color is the best way to make your home look larger, brighter, and more inviting. Light colors such as white, ivory, pale gray, and sage green reflect higher amounts of light than dark colors, tricking the eye into perceiving the home as larger than it is.

Should all rooms in a house be the same color? ›

As a general rule of thumb, you should never paint your entire home one singular color. That isn't to say that you can't use the same color in some capacity throughout your entire home; however, it shouldn't be the primary wall color in every room.

What's the most popular house color? ›

White. If you drive around your neighborhood, it probably won't take long to find a white house. That's because white is the most common house color. It's the exterior paint color that 52% of home improvement experts recommend to homeowners trying to sell their homes.

Does paint color matter when selling a house? ›

Home sellers are often advised to slap on a fresh coat of paint before listing their properties, but they shouldn't overlook the impact of color. A Zillow analysis of more than 32,000 photos from sold residential properties finds specific colors can either boost or crimp a home's selling price.

What colors attract customers to buy? ›

Red is more effective for impulse purchases, so it's a common buy button choice on ecommerce websites.

Is it worth it to paint your house before selling? ›

A: Even if your house is relatively new or has been painted in the last 5 years, it can definitely benefit from a fresh coat of paint. Paint trends can change quickly, and if you've got a few bold bedrooms or a funky exterior color, it will be worth updating before you put your home on the market.

Does exterior paint color affect home value? ›

According to Zillow', it's a good idea if done with the right colors, and their research revealed the exterior paint colors that increase home value, including front door colors.

What color is most appealing to the outside when selling a house on the market? ›

A white exterior gives a clean and fresh look. It gives potential buyers a clean slate to style it the way they want.

What exterior colors help sell a house? ›

Neutral colors like greige, white, and gray are appealing to buyers because they are more stable to exterior exposure and aren't likely to go out of style.

What Colour is best for front door? ›

Use a neutral hue such as brown, black, or gray for a look that will withstand the test of time. Even deep reds and navy blues are classic front door colors that act as neutrals.

What color front door sells the most? ›

The best front door colors to sell a contemporary house are bright yellow, pink, and turquoise because they capture the attention of buyers. However, black front doors seem to have the best resale value. Traditional homes look best with muted colors; the most popular shades are deep blue, dark gray, and sage green.

Should front door be lighter or darker than house? ›

If your house's exterior is neutral, a bold front door color may provide the contrasting hues your home's aesthetic needs. In general, if the materials surrounding your door are dark, a lighter front door color is best and vice versa. However, don't be afraid to be a little unconventional.

Should front and back door be the same color? ›

Since it swings outside when the door is opened, it should be painted the same color as the outside of the door to keep things uniform.

What color makes people want to buy houses? ›

Across the board—for every room in your home—light blue is the number one color that can consistently increase the value of a home (but that doesn't mean you should go crazy and paint every single room in your house blue).

What color is most appealing to the outside when selling a house on the market? ›

A white exterior gives a clean and fresh look. It gives potential buyers a clean slate to style it the way they want.

What colors do home buyers like? ›

"Generally, going with neutral colors like shades of white, beige, taupe, and grays lead to a faster sale," she shares. "Neutral colors are also more appealing to potential buyers because many want the creative freedom of a blank canvas to add their personal touches to when looking for a new place to call home.

Does house color affect value? ›

Your actual home's worth isn't likely to be impacted by a garish paint job, or the paint of the house next door. The appraisal process is looking at the home value based on its' structural integrity and its square footage, among other aspects, and paint color really isn't part of how much the actual house is worth.

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