Filmora Pricing in 2024: What's Included in the Plans? - Financesonline.com (2024)

Traditionally, video editing software solutions have been quite pricey. Today, however, as technology became more democratized, both video hardware and software have become more accessible. Of course, there are really the go-to software tools for professionals and large studios. These come packed with highly-advanced features but at a high price. However, for SMEs and personal use, there are a variety of video editing solutions that are quite advanced but without the hefty price tag. Filmora is one of them.

If you have your eyes on this particular software and are wondering about the Filmora pricing plans, you have come to the right place. In this article, we will lay down its available plans, the features included, and the pricing. In this way, you can pick which one fits your needs—be it creative, personal, business, or a mix of all three.

Video is a powerful medium to share stories, ideas, and feelings. The power is quite intuitive as it engages two of our five basic senses. However, there is more to this. As Norman N. Holland, a literary critic, pointed out, we get so interested in movies that we enter what psychologists call a state of flow. We get into videos so much that we lose track of our environment and bodies. We are so involved that we let the movies take control. Because, in fact, we can’t do anything else about what happens in them. We are just in for the ride.

Video then, as a medium, is quite disarming. Engaging our emotions through our two senses, videos can invoke action. And this is basically the belief that grounds the whole advertising industry. Let videos guide consumer preferences and actions.

No wonder recent video marketing statistics show that video ad spending is poised to reach $37.4 billion by the end of 2021. This is a 12.5% increase from the prior year. The medium is so engaging that experts predict that by 2022,video downloads and streaming will account for 82% of internet traffic worldwide.

In the United States, video ad spending has reached a whopping $9.95 billion in 2020. And, this is the highest among all countries. China follows at a far second at $5.64 billion. And, the number is likely to grow.

So, whether you are in the market for video editing software for education, creative, or business pursuits, know that getting good at it can be a highly fruitful endeavor. Video, in the most optimistic view, may very well be on its way to completely overtake writing as the main medium for generational knowledge transfer. So, as a student, businessman, or educator, you don’t really want to lag behind.

Overview of Filmora

Filmora is an easy-to-use video editing software from Wondershare. Lately, it has been gaining popularity because of its great mix of being powerful yet very simple to use. Like top video editing software, it offers a multi-track timeline where you can splice videos, separate audio, create advanced text, and apply video effects. Simply put, what you can do with other products, you can more or less do the same with Filmora.

Advanced features include chroma key for green/blue screen productions, keyframe animations, motion tracking, video stabilization, and scene detection among others. Moreover, it also has the video editing software staples like modules for color correction, preview rendering, and auto-ripple. Also, it has a good media library and a pre-built effects rack.

Filmora X

The current version is Filmora X. It has quite the improvement from its previous iteration like the addition of keyframe animations and other stock footage. The product is an on-premise software, and it is available to both Windows and Mac users. Here are its system requirements.

Windows

• Supported OS:Windows 7, Windows 8.1, and Windows 10 ( 64 bit OS only)
• CPU:Intel i5 or higher, 2GHz+ (Intel 6th Gen or newer is recommended)
• RAM:4GB RAM (8GB RAM is required for HD and 4K projects)
• GPU:Intel HD Graphics 500 or newer; NVIDIA GeForce GTX 800 or newer; AMD Radeon R5 or newer
• Disk:10GB of free HD space (SSD is recommended)

Mac

• Supported OS:macOS v10.12 or newer (also compatible with macOS Big Sur)
• CPU:Intel i5 or higher, 2GHz+ (Intel 6th Gen or newer is recommended; it is also compatible with Apple M1 chip)
• RAM:8GB RAM (16GB RAM is required for HD and 4K projects)
• GPU:Intel HD Graphics 5000 or newer; AMD Radeon R5 or newer; 2GB vRAM (4GB is required for HD and 4K projects)
• Disk: at least 10GB of free HD space (SSD is recommended)

Filmora’s interface is also customizable. In fact, you can choose between light or dark modes. Also, the software allows you to create your own keyboard shortcut configurations as well. Moreover, there is also FilmoraGo for tablets and mobile devices.

The low-down on Filmora is that it is quite an able solution. It rivals the quality and power of top video editing software solutions, yet is offered at very affordable pricing plans. Of course, it does not have the same range of features like media production suites with photo editing and advanced animation software tied together. However, many consider this as a steal.

Also, Wondershare offers a professional version of the software called FilmoraPro.

Individual Plans

Filmora offers full access to its software to individuals via different pricing plans. All of these plans include all Filmora’s basic features. But there are other advanced features that are available as in-app purchases. These include Silence Detection and Filmstock downloads. For the most part, however, these plans only differ in how much and how frequently you want to pay.

Moreover, payment plans are different for Windows and Mac. Without further ado, here are the different Filmora pricing plans for individuals available today.

Windows

Annual Plan – $39.99

For people who are sure to be using video editing software for a longer period of time, the annual plan is perfect for them. This is especially so when they are already used to Filmora’s interface and features. This is ideal for general use. Also, it is highly recommended for students, content creators, and those who are getting into video editing like educators creating materials for distance learning.

What’s great about this plan is that it gets renewed and you get the latest Filmora version whenever there is an update. If you have $40 lying around and you want to get into video editing, this plan is right for you.

Perpetual Plan – $69.99

This is the one-time payment plan for Filmora X. Just $69.99, not even twice the amount for the annual plan, and you get an official license forever. But, newer Filmora versions are not available through this plan.

Furthermore, the Perpetual Plan does not only include the software. It provides other perks like one-month unlimited downloads from the Filmstock Standard Libary. We will discuss more of this in the next section.

Moreover, the software provider hands out new effects every month. However, just like other individual plans, other advanced features like Silence Detection are only available via in-app purchases. This plan is perfect for seasoned Filmora users.

Mac

Annual Plan – $44.99

For Mac users, the lowest tier is its annual plan at $44.99. This includes all Filmora features and does away with the watermark in the free trial version. Moreover, it provides free year-long Filmora updates. This also includes free tech support. The plan automatically renews and users can cancel anytime.

Perpetual Plan – $69.99

The lifetime plan for Filmora X is $69.99. It too provides one-month free access to Filmstock Standard subscription. Moreover, this plan affords users access to new effects every month. Just like the annual plan, it includes all Filmora features and free tech support.

Annual Bundle Plan – $104.87

This annual bundle plan includes one year of all Filmora and Filmstock updates. Moreover, it also includes one-year unlimited downloads from the Filmstock Standard Library. Just like other plans, it provides access to all Filmora features and to new effects every month. Of course, this premium plan also has free tech support included.

The Business Plan – $155.88

As recent advertising statistics show, video ads are clicked 73% more often than banners. This is why it is important for businesses to invest in video advertising. And, getting video editing software is a step towards that—especially when you want to produce your ads in-house. But there are also other uses than advertising.

Filmora defines company-use as using the product in creating videos for both internal and external business materials. These include internal communication and training and advertising materials. Moreover, it includes videos that are services or products being offered by the company like editing videos for their clients.

Filmora’s Business Plan costs $155.88 annually for one user. For five users, it costs a company $701.40 per year. For a running business, this is not a bad deal. Its includes all Filmora’s editing features with special permission for company use. Moreover, it comes with a multi-user control feature. This allows you to have control over licenses across multiple devices.

This plan is also somewhat flexible. Flexible payment options and volume discounts are also available. This is when you want to have more than five users. Furthermore, with this plan, you will get a 1-1 sales report so you can keep track of your productivity.

Filmstock Subscriptions

What’s great about Filmora is that it offers royalty-free effects, videos, images, and music. Wondershare offers this via three kinds of plans: Free, Standard, and Premium.

Free Plan

This free plan allows for unlimited downloads from the Filmstock Free Library. Wondershare updates the Free Library every month. This means you get access to more and more free content as time goes by. You can use these media for b-rolls, long shots, and to spruce your video up with sound effects and bed music. And, these are available for commercial use.

Standard Plan

The Standard plan allows you access to the Filmstock Standard Library. The content here is updated every week. You get more stock videos, music, and effects that you can use to set your videos further apart. Wondershare offers these with a royalty-free license and these are available for commercial use. This means you can use it for blog posts, broadcast media, advertising, commercial films, and even design elements.

The Standard plan only costs $9.99 a month, $23.99 quarterly, and $95.90 annually. Moreover, it comes with free technical support.

Premium Plan

This costs $34.99 per month, $89.97 quarterly, and $299.88 per year. It includes access to both the Free and Standard libraries as well as the Premium Library. This plan allows you to download 20 premium assets every month. They are also available for commercial use like for your ads or YouTube videos. This is really a boon when it comes to advertising or content creation. It’s because you get access to royalty-free content without having to shoot your own.

However, not all effect packs can be used by companies—and, there is a long list. The list includes BlockBuster Bullets Pack, Clouds Pack, Massive Explosion Pack, and Cinematic Light Pack, among many others. So, if you are not sure whether what you want is permissible, you can always contact Wondershare as this plan is offered with free technical support.

Educational Offerings – $7.99

Student plans are offered at regular monthly and quarterly payment options. However, Wondershare offers a 20% and 30% discount for its Annual and Lifetime plans, respectively. The prices of the Annual and Lifetime plans vary for Windows and Mac platforms.

For Windows users, students can get the Filmora X for $31.99 instead of $39.99 for an Annual plan. As for the Lifetime plan, they can get it for $48.99 instead of $69.99. That’s a discount of $21.

Mac users, on the other hand, can have the Annual plan at $35.99, down 20% from $44.99. The Lifetime plan is now $48.99, 30% down from the original $69.99.

Student Verification by Student Beans

In order to avail of these discounts, you need to be verified as a student. The verification is supported by Student Beans, the popular Student Loyalty Network. So, before purchasing a student plan, one must log in to the platform and follow the registration instructions. It is that simple.

The student discount, however, is linked to your Wondershare account. It cannot be sold or transferred. Of course, all licenses purchased are for individual use only.

For Teachers

For teachers, whether they are university lecturers or grade school teachers, Wondershare likewise provides discounts. The plan, however, is quote-based as it is tailored to their needs and preferences.

Moreover, Wondershare also has a more simplified product tailored for educational purposes. It’s called the Wondershare DemoCreator. With this, you can capture video demos, presentations, games, and tutorials. Then, you can edit your clips and make them more presentable to your students.

With screen and camera capture, you can easily create course materials for blended and flipped learning setups. This is also great for gamers. The software allows you to add reviews and narrations of your gaming experience. What’s more, it also provides tools for annotation and captions. These include overlays, arrows, and banners, among many.

Try Filmora for Free

The best way to really know if Filmora is right for you is to test it out using its free trial. In this way, you can access all the premium features and see whether the software fits your needs. Of course, you should also consider your budget. So, you better use the Filmora pricing plans guide we have prepared here.

Once you have gone through the free trial version, you can then decide whether you want to further try the paid version and for how long. Consider signing up for the annual plan or the lifetime plan if you feel Filmora fits your needs.

However, there is quite a difference between the two. Annual plans get automatically renewed and you get the newest version of Filmora. As for Lifetime plans, you only get a perpetual license of the current version of Filmora, which is Filmora X. This, here, is the decision especially when you have budget restrictions.

Other than that, Filmora is really a great video editing tool with lots of advanced features housed in a very intuitive interface. It can help you create stunning videos, thanks to its pre-built effects and extended media library. Of course, if you want more features, you can also upgrade to FilmoraPro.

Filmora might not be the go-to video editing software yet. But, with constant development, it is likely going to eat up a larger chunk of the market in the future. If you want no-nonsense video editing, Filmora is really a great choice.

However, if you want something more basic, you can check out these free video editing software solutions.